About The Precious Company
Precious is an artisanal brand of character merchandise for little girls, built around a lovable character called Precious. Born from a passion for diversity in popular culture, we create joyful, imaginative 100% cotton apparel — cozy hoodies, colourful tees, tights, jeans, dresses, totes, mugs, and matching “mum-and-me” looks. Every product is imaginative, full of personality, and.....designed to make you smile!
